TCL Electronics, a global leader in consumer electronics and the world’s second-largest TV brand, has officially unveiled its latest innovation in home cooling — the TCL FreshIN 3.0 air conditioner. Designed to provide smarter, fresher, and healthier air, this cutting-edge appliance represents a major leap forward in air conditioning technology, combining intelligent controls, advanced air purification, and energy efficiency into one sleek unit.
The FreshIN 3.0 made headlines earlier this year when it earned the Smart Fresh Air Technology Innovation Award at CES 2025, a recognition that cements TCL’s commitment to delivering intelligent, health-focused solutions for today’s smart homes.
“We’re thrilled to finally launch the new TCL FreshIN 3.0 Air Conditioner, a CES 2025 Smart Fresh Air Technology Innovation Award winner! This international accolade solidifies TCL Air Conditioner’s commitment to leading the way in intelligent and healthy air conditioning solutions for consumers worldwide,” according to Joseph Cernitchez, TCL Philippines Brand Manager.
Offline Voice Control & Seamless Smart Integration

With its Offline Voice Control feature, the FreshIN 3.0 allows users to control the air conditioner without relying on an internet connection. A simple voice command like “Hey TCL, lower the temperature” lets users adjust settings hands-free, making everyday comfort more accessible — whether you’re cooking, caring for a child, or simply relaxing. It also supports Google Assistant and Amazon Alexa, offering seamless integration with most smart home ecosystems.
Unlike traditional air conditioners that recycle stale air, the TCL FreshIN 3.0 actively draws in fresh air from outside, maintaining oxygen-rich indoor environments. This not only helps reduce that dry, stuffy feeling but also improves sleep quality and overall wellness — especially during hot summer nights.
The built-in QuadruPuri filtration system includes four layers: a preliminary filter, a silver ion antibacterial layer, a HEPA high-efficiency filter, and a high-density filter. These work in tandem to eliminate dust, bacteria, allergens, and odors, making it especially beneficial for pet owners, allergy sufferers, and families with children.
For a more natural cooling experience, the FreshIN 3.0 features BreezeIN micro-hole wind blades that create soft, diffused airflow — avoiding the harsh chill of traditional AC units.
Intelligent Cooling Meets Energy Efficiency
With T-AI Energy-Saving Technology, TCL FreshIN 3.0 optimizes energy consumption based on your usage patterns, reducing electricity bills by up to 37%. This is a welcome feature in tropical regions like Southeast Asia, where high temperatures dominate most of the year and energy costs are a constant concern.
Through the TCL Home App, users can monitor their energy usage in real-time, allowing them to make informed decisions for both savings and sustainability.
To further enhance convenience, the TCL FreshIN 3.0 includes a Lifespan Reminder feature that alerts users when it’s time to clean or replace filters — ensuring consistently clean air with minimal effort.
With a whisper-quiet 16dB operation, sleek aesthetics, and smart functionality, the FreshIN 3.0 brings TCL’s vision of “The Art of Smart Living” into homes across the Philippines.
Availability
The TCL FreshIN 3.0 is now available at authorized TCL dealers nationwide and through their official online stores on Lazada and Shopee Mall. Step into a new generation of air conditioning — where comfort, health, and sustainability meet — only with the TCL FreshIN 3.0.