In a significant milestone for Power Mac Center (PMC), the renowned Apple retailer is set to open another Apple Premium Partner (APP) store, this time at the iconic SM Mall of Asia in the Philippines. With a history spanning nearly three decades, PMC continues to bridge the gap between Filipino fans and Apple technology, and this new store is expected to deliver an exceptional shopping experience to loyal customers and Apple enthusiasts in the metro.

Power Mac Center is the country’s leading Apple Premium Reseller, Apple Authorized Education Reseller, Apple Authorized Training Provider, and Apple Authorized Service Provider.

This marks the first-ever APP store to grace an SM mall in the country, paving the way for future APP stores in various SM locations. The newly revamped branch, situated on the 2nd floor of SM Cyberzone, showcases a modern and minimalist design, perfectly aligning with Apple’s premium aesthetic.

As the exclusive authorized Apple Premium Reseller in the Philippines, PMC has become the go-to destination for students, professionals, and entrepreneurs seeking all things Apple. With this latest venture, the company further solidifies its position as the pioneer and leader in the local Apple retail landscape.

“Close to three decades in this business, and Power Mac Center is still as driven to evolve consumers’ premium shopping experiences with our brand. These back-to-back Apple Premium Partner store openings allow us to reciprocate the overwhelming support from customers all these years. We’re looking forward to doing more and giving more for this very passionate community of Filipino Apple fans,” according to Joey Alvarez, PMC Director of Product Management and Marketing.

The “Apple Premium Partner” distinction represents Apple’s highest level of recognition for reseller retail stores worldwide. APP stores, including PMC’s latest addition, offer an extensive range of Apple devices and accessories, along with daily group demos on various topics — all free of charge. Each APP store is equipped with an in-house service team, providing customers with convenient premium repair services. These initiatives aim to offer customers the complete Apple experience and empower them with the knowledge and skills needed to unleash their full potential.

From 30 June 2023 onwards, the Power Mac Center SM Mall of Asia Apple Premium Partner store will host daily in-store group demos at the selling area, open to everyone and free of charge. The demos will cover a range of themes, including managing multiple projects with a Mac, creating personalized experiences and capturing beautiful memories with an iPhone, utilizing the Apple Watch as an iPhone companion, and enhancing productivity, enjoyment, and creativity with an iPad. Visitors are encouraged to drop by the store to stay updated on schedules and upcoming demo topics.

“SM Mall of Asia is the biggest mall in the country, so having an Apple Premium Partner presence in this location is a wonderful opportunity to showcase all that we can. Everything you need for your digital lifestyle and everything we have established until this point, we are proud to offer in this one-stop shop. We’re ready to welcome all you creatives, educators, tech-lovers, and gift-hunters out there,” said Anna Cabanos, PMC Director for Sales.

With its commitment to innovation and customer satisfaction, Power Mac Center’s expansion into SM Mall of Asia reinforces its dedication to bringing the best of Apple technology to Filipino consumers. The new Apple Premium Partner store promises an immersive and educational experience for all, further strengthening the bond between Apple enthusiasts and Power Mac Center.

PMC continues to expand its presence nationwide and online to bring the best tech products and services to more and more Filipinos as it currently operates in 103 locations nationwide, including The Loop and Mobile Care Service Center branches.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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