In an age where digital connectivity is paramount, PLDT Home is doubling down on protecting its customers from the escalating threat of cybercrime. With Filipinos spending an average of nine (09) hours online daily, the risk of encountering malicious actors has never been higher.

Recent studies reveal a staggering 3.4 billion phishing emails sent daily, contributing to a global loss of US$8.8 billion due to identity theft in 2022. Cybercriminals exploit unsuspecting individuals through seemingly legitimate links, leading to data breaches and devastating consequences like identity theft and financial fraud.

Recognizing this alarming trend, PLDT Home has partnered with global cybersecurity giant Kaspersky. Starting June 2024, all active PLDT Home Fiber subscribers will receive a complimentary 24-month Kaspersky Premium Security license for up to three (03) personal devices.

This initiative addresses a significant gap in cybersecurity awareness and adoption in the Philippines. While a majority of Filipinos understand the importance of endpoint security, only a small fraction have actually installed protective software. PLDT Home’s partnership with Kaspersky aims to bridge this gap by providing comprehensive protection through Kaspersky Premium Security’s award-winning antivirus, privacy tools, performance enhancements, unlimited VPN, and password manager.

“When cybercriminals attack individuals, the inconvenience, financial loss, and potential embarrassment can be endless. That is why we believe that cybersecurity education and protection should start at home. This partnership with Kaspersky allows our customers to gain another level of protection at home while enjoying the benefits of fast and reliable connectivity to enrich their lifestyle,” according to Jeremiah de la Cruz, PLDT Senior Vice President and Head of Consumer Business – Home.

Kaspersky Premium Security’s multilayered approach combines various techniques to safeguard against a broad spectrum of malware threats. In 2022 alone, Kaspersky successfully blocked over 52,000 financial phishing incidents in the Philippines, underscoring the critical need for such protection.

Real-time protection, web traffic monitoring, dangerous website blocking, and unsecured Wi-Fi network protection are just a few of the features that make Kaspersky Premium Security a powerful shield against cyber threats. With the ability to remotely manage devices through the My Kaspersky website, users gain an extra layer of control and convenience.

“The Philippines has been one of the countries with the highest number of online attacks detected and blocked by our experts since 2021. Our partnership with PLDT Home is a new step toward the Philippines’ cybersecurity, combining the expertise of a trusted and leading digital provider with our experience and advanced security solutions. Together, we are committed to enhancing digital safety and helping Filipinos navigate the online world with confidence, bringing on a safer future for their homes,” said Eugene Kaspersky, Founder and CEO of Kaspersky.

By offering Kaspersky Premium Security to all Fiber customers, PLDT Home is not only empowering Filipinos to safely navigate the digital landscape but also taking a proactive stance in the fight against cybercrime.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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