Leading cybersecurity firm Kaspersky has launched Kaspersky Next, its new flagship product line designed to address the evolving cyber threat landscape in the Philippines. This comprehensive solution offers businesses of all sizes and industries robust protection against sophisticated attacks, empowering them to build strong cybersecurity frameworks.
The Philippines has become a prime target for cybercriminals, with a significant rise in cyber threats observed in 2023. Kaspersky’s data reveals alarming statistics:
- 163,279: Financial phishing attempts targeting Philippine corporations – the highest number in Southeast Asia last year.
- 1,500,000: Local threats detected.
- 4,620,000: Brute-force attacks prevented.
- 15,312: Ransomware attacks blocked.
These figures highlight the urgent need for businesses to adopt advanced cybersecurity solutions.
Kaspersky Next: Simplifying EDR & XDR for Philippine Businesses
Kaspersky Next goes beyond traditional Endpoint Protection Platforms (EPP) by integrating Endpoint Detection and Response (EDR) and Extended Detection and Response (XDR) functionalities. This provides businesses with:
- Unparalleled Visibility and Control: Gain complete visibility into your IT infrastructure, allowing for swift detection and response to threats.
- Proactive Threat Hunting: Identify and neutralize potential threats before they can cause damage.
- Robust Protection: Kaspersky Next’s AI-powered endpoint protection safeguards against malware, ransomware, data breaches, and other cyberattacks.
- Reduced Workload for Cybersecurity Teams: Automated features like cloud monitoring, patch management, and threat playbooks streamline security processes and free up valuable resources for cybersecurity teams.
Offering flexible deployment options, Kaspersky Next allows for both cloud-based and on-premise installations. Additionally, businesses can choose between a streamlined console for basic tasks or an enterprise-grade console for more granular control and advanced monitoring. This ensures that companies of all sizes and technical expertise can find a solution that meets their specific needs.
“The trends observed in the Philippines reflect a concerning escalation in cyber threats targeting local businesses. With Kaspersky Next, we are enhancing our defenses with robust endpoint protection powered by AI capabilities to equip companies of all sizes and industries with the most advanced and effective cybersecurity solutions available,” according to Lai Leng Chow, Head of Enterprise for Southeast Asia at Kaspersky during the media launch event in Makati City earlier today.