Insular Health Care (IHC) President and Chief Executive Officer, and Insular Life (InLife) Senior Executive Vice-President Noemi G. Azura has been elected to the company’s Board of Trustees replacing Gil B. Genio, who resigned recently.

Azura is also concurrently InLife’s Corporate Solutions and Digital Insurance Head.

Under Azura’s leadership, IHC attained impressive business results, hitting its 5-year cumulative net income target within three years. In 2021, it breached the PHP1B mark in terms of membership fees which was 37% more than the previous year’s results.

From 2018 to 2021, IHC’s total revenue grew at a compounded annual growth rate or CAGR of 35%, significantly above the HMO industry revenue CAGR of 6% for the same period. This sustained performance is a result of the transformation initiatives, including a mass adoption of digital technology, undertaken under Azura’s leadership.

Azura’s leadership acumen is honed by over 30 years of experience in consumer banking and health insurance from local and global companies. Her expertise are in the areas of business transformation, innovation and strategy, sales and distribution as well as audit and compliance. Azura joined InLife in 2017 as Chief Strategy Officer.

“We are excited to have Noemi in the InLife Board as an Executive Trustee. Her breadth of experience and unique perspective as a global Filipina leader will help us accelerate the growth trajectory of InLife. We would like to thank Gil Genio for sharing his time and expertise to the Board during the four years that he was a Trustee,” according to InLife Executive Chairperson Nina Aguas.

Azura, previously held leadership roles at Citibank, American Express, and Australia New Zealand Bank, including an international assignment at ANZ Melbourne.

Among her accolades are the 2018 UP Virata School of Business Distinguished Alumna Awardee, and Icons of Healthcare Singapore Award for Female Healthcare Professional of the Year 2016, awarded by BERG Singapore in recognition of providing new-age digital healthcare access to Filipino citizens.

She completed her Bachelor of Science Major in Accounting from the De La Salle University and Master of Business Administration at the University of the Philippines – Diliman. Azura is a Certified Public Accountant.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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