Infinix proudly announces its inclusion in Shopee’s esteemed $100 Million Milestone Brand Partners Club for 2024. This recognition celebrates Infinix’s outstanding accomplishment in surpassing a remarkable $100 million in total sales revenue on the Shopee platform, coinciding with the Shopee Brands Summit 2024.
The Shopee $100 Million Milestone Club, instituted in 2021, aims to acknowledge companies exhibiting exceptional sales performance in regions like Southeast Asia. Infinix, the sole technology brand inducted into Shopee’s $100 Million Milestone Club this year, cements its status as a prominent player in the tech industry. This achievement aligns it with esteemed brands in prior inductions such as Samsung and Xiaomi, underscoring its steadfast dedication to innovation, accessibility, and remarkable success.
“We are incredibly proud to be inducted into Shopee’s $100 Million Milestone Brand Partners Club. This honor is a result of our close collaboration with Shopee and reflects our commitment to Infinix’s unwavering dedication to young consumers. Our brand is driven by a deep understanding of their needs and aspirations. We believe in providing cutting-edge technologies that resonate with their lifestyles, all while maintaining accessible prices,” according to Lake Hu, Chief Marketing Officer of Infinix.
Various factors have contributed to Infinix’s noteworthy success, including its unwavering commitment to delivering high-quality products at a superior price-to-performance ratio, robust user engagement, innovative offerings, strategic collaborations, and a multifaceted marketing approach.
In the previous year, Infinix grabbed attention with the launch of the GT 10 Pro, a smartphone designed specifically for mobile gaming enthusiasts. Featuring a cyberpunk and mecha aesthetic, the device boasts the powerful MediaTek Dimensity 8050 chipset, octa-core processors, and deep collaborations with popular games like FreeFire and MLBB, elevating users in the professional esports scene.
Infinix has left a significant mark on the vlogging industry with the Zero 30 Series. Released in collaboration with the Venice International Film Festival 2023, this groundbreaking smartphone redefines content creation with its industry-first 50MP selfie camera lens and 4K 60FPS recording capability.
The brand’s notable achievements on the Shopee platform include securing the top spot as the best-selling smartphone brand in the mobile phones category during Shopee’s 2023 11.11 Big Sale campaign in both Indonesia and the Philippines. Looking to the future, Infinix pledges to deepen its collaboration with Shopee, aiming to deliver a diverse range of high-quality products and seamless services to its ever-expanding user base.