The International Association of Business Communicators (IABC) has named Grupo Agatep Chairman and CEO Charlie Agatep as the 2022 Communicator of the Year under the Executive Leader category at the recently-concluded IABC Asia Pacific 2022 Communicator of the Year Awards announced last 26 April 2022.
Agatep is a veteran of the Philippine PR industry and is considered to be the “Godfather of Philippine PR”. After the formation of his integrated marketing communications agency, Grupo Agatep, Agatep continued to facilitate award-winning campaigns and was given recognition by different local and international award-giving bodies. He is the first Filipino to nab the IABC title which honors the most outstanding communication professionals in the Asia Pacific Region who have demonstrated strategic leadership and excellence in the field of communication.
“I am highly honored to be given this Communicator of the Year Award. It represents the triumph of honest communication over dishonest propaganda. The task of communication is to spread the truth for social change; to provide truthful information to citizens in order for them to be free and self-governing; to make the truth truly meaningful; and to render an entire population receptive to it, ready to secure its benefits and apply them to our daily life,” said Agatep.
The IABC Asia Pacific Communicator of the Year Awards has two categories, Executive Leader and Senior Communication Professional. The recipient of this year’s Communicator of the Year Award under the Senior Communication Professional is Aniisu Verghese, Ph.D. of India.
“As we recognize these excellent individuals in the field of communications, we also hope that other communication professionals will be inspired by their example and emulate them. In IABC, we believe in being stronger together, and these awards are the perfect way to build a circle of excellence that we need for all communication professionals in the Asia Pacific,” according to IABC Asia Pacific Chair James Howe, who said that the winners have inspired many people in the industry over the course of their long careers.
Agatep sat down with Howe of IABC Asia Pacific for a one-on-one interview (on-demand stream available here).
On the other hand, IABC Asia Pacific Recognition Director Kane Errol Choa said the winners exemplify the high standards, dedication, values, and longevity of communication professionals who truly shine in this field.
“We wish to instill in our community the same qualities that our winners have exhibited in their successful careers. Through these awards, IABC Asia Pacific demonstrates its commitment to honoring excellent communication leaders who bring positive change to our society,” said Choa.
Watch the announcement of this year’s IABC Asia Pacific Communicator of the Year Awards here.
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