Enstack, the AI-powered business management app, has rolled out a significant app upgrade, co-created with active input from Filipino entrepreneurs. This collaborative approach, combined with advanced AI technology, ensures Enstack remains responsive to the unique needs of businesses in the Philippines.
The latest Enstack update introduces personalized to-do lists and quick access to essential tools, enhancing task management and offering real-time financial insights. These features are designed to help entrepreneurs make swift, informed decisions. The previous version of the app demonstrated its user-friendly nature, with 30% of new users receiving their first order within three days of onboarding. With the new updates, Enstack aims to boost this figure to 50%, showcasing increased efficiency and underlining the tech-savviness of Filipino entrepreneurs. This growth highlights a significant opportunity for businesses to expand online in a dynamic market.
Since its inception in 2022 with just 10,000 merchants, Enstack has grown to a community of over 100,000 entrepreneurs, marking a significant milestone in the Southeast Asian market. These entrepreneurs span various industries, including fashion, health and beauty, electronics, accommodations, travel services, and wellness. They leverage Enstack’s integrated payments and shipping tools, reflecting the diverse needs that the platform addresses to manage their businesses effectively.
“Enstack is dedicated to empowering entrepreneurs by embedding their feedback early and often into the process to identify the most meaningful problems and prioritize the most valuable ideas. We want to give our community the tools to create, customize, and extend the platform. The first step is incorporating their insights into each new release, but in the future, we want to grant users even more power to modify and enrich their app experience and solve problems in ways we haven’t even imagined. It will surprise you what they can do with it — AI tools like Enstack Magic are just the beginning. Our engaged community drives continuous improvement, ensuring the app evolves to meet real market demands,” according to Macy Castillo, CEO and co-founder of Enstack.
Building on the success of Enstack Magic, a feature that simplifies branding and content creation, the latest update further empowers users with AI capabilities. Enstack’s commitment to co-creation involves embedding user feedback from the outset, ensuring solutions are innovative and valuable. Traditionally, products were developed first, with consumer feedback gathered later, often leading to shortcomings. By placing Filipino entrepreneurs at the center of its development, Enstack ensures its solutions address real challenges and add substantial value, fostering a platform that evolves with its users’ needs. This results in innovative solutions to common pain points, such as preventing stockouts, simplifying transactions, coordinating shipments, and tracking finances.