Cebuana Lhuillier Bank has firmly established itself as a prominent player in the banking industry. The bank’s unwavering commitment to excellence and innovative initiatives have propelled it beyond conventional boundaries, earning it the esteemed title of “Bank of the Year.”

At the heart of Cebuana Lhuillier Bank’s accomplishments lies strategic expansion and a pioneering approach to leveraging technology for enhanced financial inclusion. With six (06) strategically positioned branches across the Philippines, including key locations such as Cavite, Calatagan, Cebu, Davao, Makati City, and Nasugbu, the bank has strategically extended its reach.

“We’re overjoyed to receive even more awards and recognitions from some of the world’s financial luminaries for the good we’ve been doing at Cebuana Lhuillier Bank. Our foremost commitment is to ensure Filipinos enjoy the fullest financial inclusion and literacy, so that they get to finish their success story and live better, more fulfilling lives,” according to Jean Henri Lhuillier, Cebuana Lhuillier president and CEO and Cebuana Lhuillier Bank Vice Chairman.

Cebuana Lhuillier Bank’s groundbreaking Cebuana Lhuillier Micro Savings Account has played a pivotal role in extending financial security to Filipinos, particularly the unbanked and underbanked, empowering them to save and secure a brighter future. The introduction of the innovative eCebuana app has provided Filipinos with a seamless platform for online money transfers, underscoring the bank’s dedication to harnessing digital solutions.

Through collaborative partnerships with Bancnet and UnionPay, the bank has significantly expanded its card network coverage, ensuring greater accessibility to ATMs and points of sale throughout the Philippines. Strategic alliances with Instapay and PesoNet have also played a crucial role in enhancing online fund transfers, contributing to the bank’s success in delivering accessible and efficient financial services to a broader audience.

In addition to these far-reaching initiatives, the bank introduced its Teachers Loans program, achieving remarkable returns in 2022. The Iponaryo financial literacy campaign extended its reach to remote areas across the country, further emphasizing the bank’s commitment to financial education.

These impressive achievements have catapulted Cebuana Lhuillier Bank to the global stage, securing the prestigious Rural/Cooperative Bank of the Year award for the third consecutive year from ABF and multiple accolades from World Economic Magazine, including the Fastest Growing Bank for Financial Inclusion, Most Innovative Microfinance Bank, and Best Microfinance Bank in the Philippines for 2023.

“We’ve introduced many helpful and useful innovations to our customers and clients nationwide, but our work doesn’t stop here. Filipinos can be assured that we’ll continue to give our greatest efforts to make sure they can experience as many financial services as possible for all their needs, no matter how much they have,” said Cebuana Lhuillier Bank President Dennis Valdes.

In addition to previous awards from ABF, Cebuana Lhuillier Bank was recognized by the Bangko Sentral ng Pilipinas (BSP) as an Outstanding BSP Stakeholder in 2021, solidifying its standing as a notable resource within the agency’s Financial Inclusion Steering Committee. This recognition underscores the bank’s integral role in promoting financial inclusion and innovation in the Philippines.


ABOUT THE AUTHOR

Robert “Bob” Reyes is a technologist, an ICT Consultant and Tech Speaker, a certified Google IT Support Specialist, and an Open Source advocate representing the global non-profit Mozilla (makers of Firefox) in the Philippines. Bob is a Technology Columnist for the Manila Bulletin Publishing Corporation and an aviation subject matter expert contributor for Spot.PH.

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