As Filipinos embrace eCommerce not just for their day-to-day needs, but also when buying a car, the automotive industry is also currently going through a state of a massive change from connectivity, electrification, and digitization of the customer experience.
One of the proponents pushing forward these changes is AutoDeal, as it prides itself on being a key component in modernizing the customer experience of local car buyers since 2014. The automotive marketplace has been providing buyers with the ability to compare vehicles, find special offers, get the best prices, and complete multiple stages of the car-purchase transaction online with the help of their trained and vetted sales agents from a network of official partner dealers.
“As automotive retail propels towards digital, AutoDeal is receiving more customers every day, which translates to more sales for our partners every year. AutoDeal was able to deliver over P28B worth of sales to their partners in 2021 from 24,835 purchasers,” according to Daniel Scott, CEO and Co-Founder of AutoDeal.
AutoDeal, as a platform, also helps report consumer trends, insights, and feedback directly to key players in the automotive industry, thus helping lift the standard of digital commerce. Every year, the data collected by the website is communicated through AutoDeal’s Industry Insights Report.
Launched in 2016, the report tackled the state of the automotive industry and presented data with analysis by experts to back-up AutoDeal’s view as to why innovation was required in the customer journey. In the years leading up to the report, the automotive marketplace had taken note of high levels of customer dissatisfaction that occurred through easily fixable frustrations such as dealers not responding to online inquiries or access to critical purchase information not being readily available until customers entered a showroom. In the years that followed, AutoDeal implemented technology that simultaneously improved dealership response times, transparency, and sales conversion.
The said report served as a way for brands to compare their online commerce metrics with other industry leaders. Today, AutoDeal’s Insights Report is regarded by automotive executives as one of the most helpful, useful, reliable, and easily available sources of automotive market information as it also delves into industry-disrupting factors and situations.
“The platform offers improved accessibility to vast amounts of data which translates back to more money left in the pockets of consumers. These detailed insights on how automotive customers shop makes AutoDeal a core component in helping the auto industry evolve at a time when automotive brands are having to reshape business models and organizational structures to stay competitive in the market,” explains Christopher Franks, Co-founder of AutoDeal.
As the country begins to pull through the effects of the ongoing pandemic, the platform announces the release of AutoDeal Insights (Vol. XIII) 2021 Complete Insights. In this 13th issue, AutoDeal examines performance metrics connected to the recovery of the Philippine automotive industry. The report also provides must-have information for brands retailing vehicles in the digital space and includes a full rundown of consumer data collected via the AutoDeal and MotoDeal platforms in 2021. Among the most remarkable findings in the report focused on leads by market segment, leads by location, leads by device, inquiring and buying trends, and most inquired for brands.
Currently, AutoDeal is stronger than ever boasting partnerships with 16 automotive brands, encompassing more than 400 new car dealerships and more than 2,000 sales agent partners. In addition, the website averages 2.7M visits, generates around 25,000 leads, and contributes to over 2000 industry sales on a monthly basis making AutoDeal the largest automotive network, as well as the no.1 online automotive marketplace in the Philippines.
The AutoDeal Insights (Vol. XIII) 2021 Complete Insights report is available as a download or for viewing online.
Learn more about AutoDeal by visiting their website at autodeal.com.ph and their social media channels: YouTube, Facebook, Instagram, Twitter, and LinkedIn.