Global smartphone leader OPPO has set a new benchmark in Artificial Intelligence (AI) by becoming the first company to integrate the Mixture of Experts (MoE) architecture directly on-device. This groundbreaking achievement in AI design is expected to revolutionize the mobile landscape, making AI processes faster and more efficient and bringing advanced AI capabilities to a wider audience.
As AI continues to evolve, an increasing number of tasks are performed directly on mobile devices, raising new challenges in computational demand and battery consumption. Large AI models, while powerful, typically require extensive processing power, which can strain mobile hardware. In response, OPPO partnered with leading chipset providers to implement the MoE architecture on-device, a move that enhances AI capabilities without compromising performance or energy efficiency.
The MoE architecture utilizes specialized sub-models, or “experts,” that are activated as needed for specific tasks. This selective processing method optimizes computational resources and reduces the need for extensive data transfer, addressing some of the biggest hurdles in mobile AI technology. According to lab tests, OPPO’s MoE-based on-device AI achieves approximately 40% faster task execution, significantly improving responsiveness while extending battery life. Enhanced privacy is also an advantage, as the localized processing reduces the need to send data off-device.
This innovative approach underscores OPPO’s commitment to pushing the boundaries of AI technology. With the MoE implementation, advanced AI features are more accessible across OPPO’s lineup, from premium models to more budget-friendly devices. This democratization of AI tech within OPPO’s devices opens up industry-wide possibilities, paving the way for broader AI adoption.
OPPO remains dedicated to advancing AI, with over 5,860 AI-related patent applications and a newly established AI Center launched in 2024. This center consolidates OPPO’s AI research efforts, positioning the company at the forefront of AI development in the smartphone industry. Through ongoing research and the rollout of AI-powered features, OPPO aims to bring enhanced, user-focused AI capabilities to a diverse global audience, further solidifying its role as a pioneer in mobile AI innovation.